Transitioning agricultural systems requires understanding farmers’ motivations for implementing sustainable agriculture. By using meta-analysis
models, we quantified the importance of motivational factors for adoption of
sustainable agriculture in Europe. Results indicate that the current focus of the European Union’s Common Agricultural Policy (CAP) on economic incentives alone will likely lead to limited sustainability improvements. Instead
targeting a mix of farmers’ sociopsychological factors is essential.
Authors: Rebecca Swart, Christian Levers, Jac T.M. Davis and Peter H. Verburg